Our Mission Statement:
To provide the excellence in customer satisfaction in sales and service. We have been servicing the Rome and surrounding area for almost 30 years!

In 1938 Keys Welborn established what was to become the Riverside Automotive group. It was the same year Toyota made their first automobiles. Coincidence? We think not. Both Keys Welborn and Toyota had the same business plan. "To provide the highest quality and value at a fair price." Well, that still applies to Riverside Toyota, and to Toyota today.
Located in Rome,Georgia, Riverside Toyota has one of the newest and most modern dealerships in the southeast. Yet we still carry on that time honored tradition of great service. It's no wonder that we continue to be "Georgia's biggest little dealer." Come experience the difference at Riverside Toyota, in the heart of beautiful northwest Georgia.

Riverside Toyota is proud to be a recipient of the prestigious Toyota presidents award for 2003 and 2004. This is Toyota's highest honor bestowed only to those dealers that achieve the higest standards.